The first week of EasyJet’s latest “Big Orange Sale” confirmed Alicante as one of the top five most popular destinations for holidaymakers planning their 2024 getaways from the U.K..
According to EasyJet and EasyJet Holidays, bookings were boosted during the first days of the “biggest ever Big Orange Sale”, which is offering up to 20 per cent off over two million seats across Europe and as much as £300 off package holidays.
In addition to Alicante-Elche Miguel Hernández Airport, flights to Amsterdam, Paris, Geneva and Málaga completed the top five. The airline also reported that package holidays remain popular for 2024, with all-inclusive, seven-night breaks in highest demand during the first week of the sale.
“The booking trends follow recent research carried out by the airline in November 2023 that showed more than two-thirds of Brits (67 per cent) have said they are more likely to travel abroad in 2024 than in 2023. Protecting holiday spending remains a priority for most, with over three quarters (77 per cent) saying they will prioritise spending money on a holiday over anything else in their yearly budget – up from 70 per cent last year.”
Commenting on the trends, EasyJet CEO Johan Lundgren said, ”Year after year we continue to see the value and importance of holidays to consumers, which is evident in this traditionally busy booking period for holidays. It’s great to see North African destinations seeing a resurgence in popularity alongside last-minute winter sun, city and ski bookings for the new year. Destinations in Spain and Portugal remain firm favourites for our customers time and time again, while the popularity of EasyJet Holidays packages shows no sign of slowing down, with all-inclusive breaks proving most popular for 2024.
“With flights from the U.K. to over 130 destinations to choose from across Europe, North Africa and the Middle East, package holidays available to over 5,000 hotels and customers choosing us for our network and fantastic value for money, EasyJet is looking forward to taking even more people on the holidays they value in 2024.”
The discounted fares are available for flights between 8 January and 30 November 2024, and they can be booked until 5 February at easyJet.com or via the mobile app for flights alongside package holidays at easyJet.com/holidays. The sale includes flights from Edinburgh to Alicante from £23.99.
All EasyJet holidays include 23 kilograms of luggage per person, flights and hotel and accommodations, as well as transfers on all beach holidays, and they are covered by the airline’s Ultimate Flexibility, which “includes a refund guarantee, freedom to change a booking and a best price guarantee”.